GAINESVILLE, Fla. — In the final meeting of the 2023-24 school year, the Florida High School Athletic Association (FHSAA) voted unanimously to become the 36th state to approve name, image, and likeness (NIL) opportunities for high school athletes.
To understand the decision-making process behind this game-changing venture, First Coast Sports team spoke with Board of Directors member Ricky Bell.
Why was it a unanimous decision?
"As a board, we felt like it was best if we drew up the parameters and bylaws before someone else did it because we felt like if we put strict parameters around it to try to control it the best we can, and to protect the kids and the schools and the FHSAA, we would be in the best shape by trying to do that," Bell said.
The FHSAA's Role in NIL Contracts
Bell emphasized that the FHSAA will not have any authority over NIL contracts.
"Just to make sure they are not being exploited and taken advantage of, they really need to be careful about what they sign and do. We just can't emphasize that enough because the contract's going to be between the parent and the entity, not the FHSAA. All we want to do is see there is a contract, and they are producing a product, and they are not just getting paid to be on the roster," Bell said.
Concerns About Recruitment Violations
A significant concern is that schools with high budgets or donors will recruit players with NIL deals, which the FHSAA has labeled as a violation.
"The main thing that scares me is the policing of it. We're the only state that has school choice, where there's no parameters. You can go to the school where you want to go. So, that puts added pressure on us because there are laws against recruiting now, and it's just hard to enforce because there's so much proof involved," Bell said.
NIL Impact Expectations
Bell believes the talk around NIL in high school is louder than the potential outcome.
"The reports I'm getting, NIL in Georgia isn't going over so big. There's not a whole lot of money that these kids are making. It's minimal amounts of money. And I see that as the same happening in Florida. I don't think there's going to be a big splash as most people think in high school. It may, but I don't think it will," Bell said.
Learning Process and Future Adjustments
Bell noted that it has been a massive learning process for the FHSAA, and the best part of the bylaws is that they are fluid and can be changed if specific issues arise or anyone begins to appeal deals.
There are many nuances, so if you or your child plan to get involved in NIL deals, please do your homework and read the NIL bylaws properly to avoid jeopardizing your athlete's future.
Read the official FHSAA NIL bylaws here.